If you spend most of your day out on the farm, you need two things: good gummies and our socks to keep them comfy. The inside of a pair of gummies can give your feet a tougher time than the bolshie bull in the back paddock.
The same goes if you're more at home on a building site or up a pylon somewhere. Doesn't matter if you drive a truck, a tractor or a tram, stay comfortable the whole day long with our work and rural range.
The great Kiwi outdoors can get a little wild. You need to be prepared, and that starts with good socks. No-one wants to carry a prize 12-pointer out of the bush with a blister, right?
Our hard-wearing range of hunting, fishing and hiking socks will keep your feet in great shape, even when the rest of you is ready to call it a day. Their reinforced panels make sure your bark stays where it should be - and that the weta’s go hungry when they crawl into your sleeping bag.